Upgrade your professional image to better attract your ideal clients
How can a well-designed website help my business?
A properly developed website acts to attract more customers. Over 70% of consumers will visit a company’s website before making a purchase. In 2020, having a strong online presence has become more essential than ever as we witnessed brick and motor storefronts, clinics, entertainment venues, and office buildings shutting down as a result of the COVID-19 pandemic.
A website is the front-facing “brochure” that helps you tell your brand story while informing your customers how you can help them. It’s the platform for you to gain credibility and build trust with your audience.
Professional Website Services
Put your best face forward with the help of our website development and design team.
STANDARD WEBSITE
For businesses that do not require e-commerce or other complex capabilities, a five-page WordPress website is a great starting point to build your online presence.
What’s included:
· Website audit of performance and technology
· Website design, backend installation and setup, and development
· Setup for Meta Tags, Descriptions, and Titles for every page for SEO purposes
· Installation of WordPress plugins (These are pieces of PHP programming that extend functionality and features to your website)
· Quality assurance checks for errors, bugs, and responsiveness on all devices including mobile, tablet, and web browsers
· Running of page tests and checking for any broken links
· Website delivery
· Consultations to discuss revisions
· Final website launch
CUSTOM-DEVELOPED WEBSITE
A custom-developed website has many advantages including providing you with the opportunity to create a truly unique layout and functionality. Building each function of your website allows you to also increase the speed of your website load time. Since your source code is proprietary you can also decrease the risk of a security breach.
With a custom-developed website, you receive the benefits of added scalability, flexibility, and customized technology that can be adjusted over time as your business grows so that your website can handle added functionality.
What’s included:
· Website audit of performance and technology
· Custom solution to meet your needs
· Website design
· Website development and technology implementation
· Website delivery
· Consultations to discuss revisions
· Final website launch
Monthly Website Maintenance
Your website lives in an environment that changes every day. People often mistakenly believe that once their website has been developed that it no longer requires care. Much like a vehicle, a website also needs routine maintenance to continue running smoothly.
Ensure your website remains secure, accessible, and functional year-round.
Benefits of monthly website maintenance:
· Have your website inspected and updated regularly to industry standards
· Receive updates to your web pages, navigation, files, links, forms, and images
· Receive tech-support for issues such as broken links and server errors
· Ensure renewal of domain name, SSL certificate, and website hosting
· Receive eCommerce system updates
Search Engine Optimization
Search engine optimization (SEO) is the process of increasing the quantity of traffic to your website by optimizing your web design and content for search engines. SEO is a branch within SEM (Search Engine Marketing).
SEO improves the visibility of your website on search engine results pages (SERPs) such as in Google Search. By building a strong website architecture that provides clear navigation, you will help search engines index your website at a higher ranking for specific keywords in your website content.
Benefits of website SEO:
· Rank ahead of your competition in search results
· Drive higher-quality traffic to your website
· Reduce investment into paid search ads
What is the difference between
on-page and off-page SEO?
ON-PAGE SEO
These are the measures taken directly within your website to help you improve your search ranking such as:
· User experience
· Page performance
· Quality of content
· Frequency of updates
· Site speed
· Keywords
· Total website traffic
· Cross-device compatibility
· Internal linking
· Authority
· Meta descriptions and title tags
· Properly tagged images
· URL Structure
· Headlines and permalinks
· Comments
OFF-PAGE SEO
Off-page refers to the factors that occur off of your website to help you improve your search ranking such as:
· The number and quality of backlinks
· Domain authority
· Social media profiles
· Profiles on online directories
